Tobias Schmidt
[New Media][Concept|Design|Code]

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Mercedes-Benz Customer Interaction System (CIS)

Different information terminals for the Mercedes-Benz Brand Center Munich.

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Customer Interaction System, 2003

context
freelance project

client
Art+Com AG, Berlin

Principal
DaimlerChrysler AG

team
Britta Göttel (Project Management)
Mina Hagedorn (design)
Tobias Schmidt (design, prototype programming)
Valentin Schunack (Project Management IT)
Art+Com Research and Development (Programming)

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The so called "Customer Interaction System" (CIS) offers, supplemental to sales talk, information and decision support. For example, the customer can examine special car configurations, query information about the brand center itself or access the whole range of new and used car offerings.

All terminals can be configured and updated through a central Content Management System.

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